Unless you’ve been living under a rock for the past couple of decades, no doubt you have heard of church fundraising cards.  Maybe you haven’t tried them out because you were unsure of the results or afraid that you would lose money.  Sometimes it’s easier to keep doing the same old things we’ve always done – and keep getting the same old results.  We like things that are “safe”, and that we are familiar with.  Changing horses can be a bit uncomfortable, but once you actually use church fundraising cards and see what a difference they make, you’ll be a believer for life.

“Okay”, you’re saying, “so what’s so great about church fundraising cards that makes them any better than other products our church has sold to raise money”?  There are several things that make these cards far and above the best product you have ever offered to customers.  First, they offer real value that you just don’t find with jerky, candy bars, candles and cookie dough.  Second, they are highly profitable for your church, so you will be able to raise the funds you need much faster.  Third, the savings on the card are redeemable at local merchants in your own area, so essentially you are helping support your own neighborhood as well.

Now we’ll cover the points one by one.  Church fundraising cards offer incredible value to the customer, which means they’re more likely to make a purchase than they would be if you were selling $12/box cookie dough.  The price of the card to the customer is $10, and the cards offer savings at 10 to 15 various merchants in your area.  These discounts and savings may be on food, fitness, maintenance for the car, flowers, family entertainment – any goods or services in your area.  The customer can use the card for one year from the date of purchase, which means that they will save far more than they paid for the card.  This is real value, and not a waste of good money as so many other fundraising products are today.

Now to the second point, which you’ll no doubt find interesting. Profits, which is what you are looking for when you hold a fundraiser for the needs of your church or youth group.  Suppose you need $1,200 to put up a concrete slab and basketball goal because you have many teens in the church.  Can you imagine how long it would take to raise that kind of money with cookie dough or jerky?  With church fundraising cards, all your group has to sell to make $1,200 profit is 250 cards!  Considering each person on average can easily sell about 10 cards, hand them out to 25 people and when sold, you’ve got all of the money you need to complete your project.  In a word, amazing.

Now we come to the third and final point, although there are many more benefits that church fundraising cards offer.  Since the discounts and buy-one-get-one-free offers are good at local merchants, this helps stimulate business.  When a customer buys a card, they are likely to use the discounts offered on the card, which means they may visit a restaurant, fast food joint or car care center they have never used before.  If they enjoyed the food or felt they got good service from the merchant, they will likely go back again.  The merchant has the potential to not only attract new customers, but to grow his business – which is good for your local economy.

Have we answered your question about church fundraising cards?  Yes, they really are great, but until you (your church) try them for yourself, you won’t be able to truly understand just how much better fundraising can be.

Mark South
Easy Church Fundraising

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